About
Highly accomplished Senior Product Designer with 7+ years of expertise in end-to-end design leadership for enterprise applications across Fintech, eCommerce, SaaS, and Cloud solutions. Proven ability to drive significant user growth and efficiency improvements, including reducing user churn by over 70% and increasing operational efficiency by 200%. Adept at partnering with executive stakeholders and cross-functional teams to deliver impactful, user-centric products that push beyond the status quo.
Work
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Summary
Led end-to-end redesign of core analytics tools and spearheaded the launch of 3 AI-powered products, significantly expanding user base and improving accessibility for e-commerce sellers.
Highlights
Directed the complete end-to-end redesign of the primary research and analytics tool, concurrently overseeing the design and successful launch of 3 new AI-powered tools (Email, Print, Store).
Co-designed and launched 3 new products, directly contributing to a user base expansion exceeding 500,000 active users.
Conducted comprehensive competitive analysis and rapid prototyping with product managers, resulting in a new onboarding experience that reduced user churn rate by over 70%.
Collaborated on the design and testing of the EverBee SSO solution, achieving a 100% improvement in user accessibility across the product suite.
Spearheaded the creation and ongoing maintenance of the “EverBright” design system in Figma, developing over 500 scalable, reusable, and versioned components to optimize design efficiency.
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Summary
As Founding Product Designer, led the end-to-end design and successful launch of the “DOO trading” Fintech app for mobile and desktop, establishing foundational design systems.
Highlights
Directed the complete end-to-end product design for the “DOO trading” Fintech app across mobile and desktop platforms, providing weekly progress reports to C-suite executives.
Executed comprehensive user interviews and A/B testing, validating initial designs and prototypes in Figma, with research findings meticulously documented in Dovetail.
Successfully designed and launched Minimum Viable Product (MVP) versions of the trading app, including web-responsive, iOS, and Android mobile platforms.
Spearheaded the end-to-end design of the “DOO trading” design system, creating over 500 scalable and reusable components for web and mobile applications.
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Summary
Redesigned the “City OS” design system to enhance inclusivity and accessibility, contributing to securing initial venture capital investments through collaborative design efforts.
Highlights
Redesigned the “City OS” design system, significantly enhancing inclusivity and accessibility by improving contrasts across all components.
Collaborated with a team of 2 designers, 1 product manager, and developers to create concept validation designs, directly contributing to securing initial venture capital investments.
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Summary
Recruited by the CEO to design and implement an SLA monitoring dashboard that significantly boosted logistics efficiency and customer satisfaction.
Highlights
Collaborated with stakeholders and the development team to design and implement an SLA monitoring dashboard, achieving a 200% increase in company logistics operational efficiency and customer satisfaction.
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Summary
Secured executive buy-in for the MUZU website builder app roadmap and oversaw its end-to-end design process, including rapid prototyping and development reviews.
Highlights
Secured critical buy-in from executive stakeholders, including the CEO and Chief of Marketing, for the MUZU website builder app roadmap following a corporate takeover.
Directed the end-to-end design process for MUZU, conducting rapid prototyping and overseeing development implementations in sprints with product managers, 2 junior designers, and offshore developers.
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Summary
Collaborated with stakeholders on client projects to translate business needs into user-centered design solutions and pioneered novel SaaS HR and school management platforms.
Highlights
Collaborated directly with stakeholders on client projects to gather requirements, align on strategic goals, and translate complex business needs into effective user-centered design solutions.
Pioneered the design and development of a novel SaaS HR platform, localized for the Nigerian corporate structure, and a K-12 school operations management software for private schools.
Skills
UI/UX
Visual Design, Prototyping, User Research, User Interviews, User Testing, User Stories, User Personas.
Development
HTML, CSS, TypeScript, React.
Design Tools
Figma, Sketch, Adobe Creative Suite, Spline, Blender, Maze.
Collaboration & Strategy
Stakeholder Communication, Strategic Thinking, Team Workshops, Cross-functional Collaboration, Product Roadmapping, Competitive Analysis, A/B Testing, Design Systems, Agile Methodologies.